Zherdev's demands too high? Or just not happy in Columbus?

I just read that Zherdev may play in Russia next year (on TSN’s site) and I started thinking about his real intentions. Is this about money or the market? He is russian and some people say they are only after the money, but he does have some great talent. He is still going to play hockey so it’s not like he is just holding out and practicing. So, I think that maybe he is not happy in the Columbus market and might be seeking out somehow. By holding out with a contract dispute rather than asking for a trade (which would seem REALLY selfish from a extremely young player who isn’t the likes of Crosby or Alex the Great).

What do all you great hockey minds think? ;)

Brandon